The British Equestrian Trade Association’s (BETA) Summer of Safety has begun, providing lots of opportunities for equestrians to learn, win prizes, and help keep themselves and their horses a whole lot safer.
The campaign is now in its third year, starting in 2021, and retains the clear objective of helping to keep equestrians and their horses safer in all activities. BETA is working with its trade members and aligned professionals on a calendar of content including lives and video around this, as well as providing a host or brilliant prizes sharing latest innovations.
“We are delighted to be running the Summer of Safety for 2023, and have bigger plans than ever before,” said Claire Williams, Executive Director of BETA. “This includes in person events as well as lives and content through social media, but we also have huge support amongst the trade meaning that if you visit any of our members during the summer, you could well see some Summer of Safety bunting and information as it’s a cause close to so many hearts.”
The idea behind the Summer of Safety came about in a bid to help demystify safety through providing more information around hats and standards alongside real stories that bring it to life and allow the community to learn from one another.
“The campaign is not to scare people, far from it. Through educating ourselves and sharing stories, we can all understand how we can reduce risks to keep everyone safer. Over the last two years we’ve had people like Paul Tapner share his story with us about his fall, and the impact that had was huge. We’re also very lucky to have our Chief Medical Officer, Dr Diane Fisher, on hand to support the campaign by providing insight and experience from the point of view of a medical professional.”
To find out more about BETA’s Summer of Safety, see www.beta-uk.org
To get involved with the competitions and other news during the campaign, make sure you follow BETA on Facebook https://www.facebook.com/betaequestrian and Instagram https://www.instagram.com/beta_equestrian/
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